Experiential marketing creates hands-on experiences through special events designed to spark potential customers' interest and connect with them. These events boost brand awareness through interactive setups featuring branded products or services, incorporating fun activities and games to attract attention. The more captivating and memorable, the more likely consumers will engage with your brand and products independently afterwards, growing sales and brand loyalty.
We’ve worked on experiential marketing campaigns for some of the biggest UK brands in the last 13 years, so we understand how important it is to tailor every element to your brand presence and campaign message. We’ve also built event marketing and promotional staff capabilities centred around our clients, so we can help you create brand experiences even at third-party conferences, workshops and festivals.
Of consumers feel more inclined to purchase after attending an activation
Of UK consumers value experiences over products
Of venues to select around the county
No matter your campaign goals, Relish is experienced in various experiential marketing strategies to ensure that your campaign is aligned from start to finish.
With experiential marketing, it’s never one size fits all. We want to make a campaign that’s totally unique to your brand and aligns perfectly with your vision.
Whether you’re looking for a brand activation, product launch promotion or brand campaigns as an established player, our Brand Ambassadors are here to help you.
We’ve successfully conducted experiential campaigns for confectionary, fragrance, drinks and beauty sampling!
Each of our clients receives their own Brand Ambassador at Relish to plan, execute, and report on your experiential campaign to a T.
Our nationwide network include some of the UK’s biggest names, with retail partners and venues that won’t be able to access anywhere else.
With campaign and consumer insights powered by our MRS-accredited team, you get the highest-quality quantitative and qualitative data.
We recruit the experienced, vibrant, professional staff you need, brief them in detail and source on-brand uniforms and other materials to achieve the desired results. We can source temporary support staff, brand ambassadors and event managers to help your team create a complete brand experience.
Millions of young adults (and some more mature ones) are leaving home and embarking on university careers. This is a pivotal moment to reach them with your brand.
Give your customers day-to-day a boost with your product sample, whether they’re working hard or hardly working in the office or the gym.
Amplify your message through our retail partner’s customer communications, reaching them while they’re buying.
Reach students at home throughout the UK with Fresher's week move in set-ups, communal area experiences and hall drops throughout the year.
Partner with retailers to get your sample packed into your audience's next parcel. We partner you with the ideal retailer for your campaign needs.
Hit them in their retail happy place with your sample dropped into their bag at the till.
Reach your target audience at home in a relaxed environment with direct mail sampling and letterbox coupon delivery with all the power of the Whistl Group.
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